Press & media kit

You write about education, edtech or parenting, and you need accurate information about Smallprof. Everything you need is on this page. If something is missing, email me — I answer personally.

Press contact — Richard Daniel, publisher

Reply within one working day. Video interviews available in French and English.

In one sentence

Smallprof is a browser-based maths practice platform for children aged 5 to 14, with nothing to install, no advertising, and all data hosted in France.

In one paragraph

Smallprof offers sixteen maths "laboratories", from counting to algebra, which adjust their difficulty to the child's actual level through an internal adaptive engine called Tesseract Engine. An animated companion helps out with three adjustable levels of support, and a wrong answer never costs the child any points — a deliberate pedagogical choice, made in response to the anxiety that maths provokes in many children. Parents follow progress from their own dashboard. The service is available in six languages, contains no advertising, sends no child data to any third-party artificial intelligence, and is published by a French micro-enterprise based in Saint-Julien-en-Genevois, close to the Swiss border.

In three lines, for a sidebar

Sixteen maths laboratories for ages 5–14, in the browser, with no app to install. The level adapts to the child; a mistake never costs points. Free to start, €4.99 per month, hosted in France, no advertising.

Boilerplate (for reuse without alteration)

Smallprof is a browser-based maths practice platform for children aged 5 to 14, covering sixteen areas of mathematics from counting to algebra. Its adaptive engine adjusts difficulty to each child, never penalises mistakes, and runs without any large language model. Smallprof carries no advertising, uses no third-party trackers, and hosts its data in France. It is published by Caroline Daniel, a micro-enterprise registered in Saint-Julien-en-Genevois, France. More at smallprof.com.

The story

Smallprof started from an object: the Little Professor, the small orange calculator launched in 1976, which set the problem for the child instead of solving it for them. Fifty years on, the idea still holds — it is the object that aged.

Smallprof takes that principle and extends it: instead of one kind of arithmetic, sixteen areas of mathematics; instead of fixed difficulty, a level that follows the child; instead of a segment display, a companion that explains. The project was built for its creator's own children before being opened up to other families, and that origin explains two decisions a conventional commercial publisher would not have made: no advertising, and no penalty for getting something wrong.

Fast facts

Service nameSmallprof
Websitesmallprof.com
What it isBrowser-based maths practice platform
AudienceChildren aged 5 to 14, on an account managed by a parent
Content16 laboratories, from counting to algebra, including a mode inspired by the Little Professor
Companions5 characters, with 3 adjustable levels of help
LanguagesFrench, English, German, Spanish, Italian, Brazilian Portuguese
Mobile appNone. The service runs in the browser, on desktop, tablet and phone
Free plan10 questions per day, 1 child, discovery access to all 16 laboratories
Premium€4.99 per month or €49.99 per year, 1 child
Family€8.99 per month or €89.99 per year, up to 3 children
Trial30 days, no credit card, no commitment
Gift subscriptionOne year, single payment, no automatic renewal
PaymentsStripe. No card details pass through Smallprof
HostingOVH, France
AdvertisingNone
Third-party trackersNone. Traffic measurement is server-side, aggregated and anonymised
Artificial intelligenceThe teaching engine is not a language model. No child data is sent to any third-party AI
Child identityFirst name, family nickname and a 4-digit PIN. No child email address, no social features, no messaging
Public leaderboardOff by default; only a parent can turn it on
PublisherCaroline Daniel, micro-enterprise — 4 rue de l'Industrie, 74160 Saint-Julien-en-Genevois, France
Company registration (SIRET)841 685 043 00025
Publisher of recordRichard Daniel
Public launchNovember 1, 2026 (planned)

What we do not publish: no user numbers, no revenue figures, no measured learning outcomes to date — we would rather publish nothing than publish something unverifiable. These figures will appear here as soon as they are sound.

Three angles for a story

Getting it wrong costs nothing

On Smallprof, a wrong answer never removes points. The child sees the correct answer, gets an explanation, and moves on. This runs against the logic of most educational games, which are built on losing lives or points, and it addresses a well-documented problem: the fear of being wrong in maths.

An educational product with no AI, in 2026

The engine that selects each question is not a language model. It works from explicit rules and from the child's own history, and it classifies mistakes by nature — carrying, borrowing, sign and times-table errors. No child's answer ever leaves the infrastructure to be analysed by a third-party service. At a moment when conversational tutors are multiplying, that is a counter-choice worth examining.

A tribute to a 1976 object

Texas Instruments' Little Professor inverted the logic of the calculator: the machine asked, the child answered. Smallprof applies that inversion across an entire maths curriculum. The angle is both technical and about design heritage.

Media kit — downloads

Smallprof logoAvailable: PNG · WebP
Laboratory screenshots, companion visuals, founder portraitIn preparation

Need a specific asset before the full kit is ready? Email us and we'll send it directly.

Terms of use: these assets may be reproduced freely in editorial coverage of Smallprof, without altering the logo or its colours. Any other use, advertising in particular, requires written permission. How to write the name: Smallprof — one word, one capital letter.